A behind the scenes tell all book about the corrupt magazine industry. What the mainstream magazine publishers do not want you to know. True stories of a traveling magazine salesman. Trapped in a prison of his own accord. Traveling the us, city to city and state to state. Living daily through verbal and physical abbuse, drug addiction and greed. Daily life on mag crew consists of fourteen hour work days fueled by angered mob type bosses. Working his way to the top through sex and scandal. After seventeen years of blood, sweat and tears he finally gets made not realizing the true purpose of his life. He makes a decision to get sober for the first time in his life. Brainwashed by his boss and fooled by drugs and alcohol his mind was never clear. Once he escapes he realizes his whole life was a lie. From the his sales, title on crew, relationships and success. In the end his faith would be put to the test. Wondering if he should exspose this dangerous industry for what it really is. He decides to write this book. Receiving death threats its a marvel he made it out alive unlike many others. All the mag crew bosses care about is getting their cut of the profits and control. The magazine publishers increasing their circulation at any cost. Its amazing that the magazine publishers support these gang like mag crews. This modern day form of slavery (human trafficking) includes sex and violence. Several lives have been lost due to murder, prison, rape, drug and alcohol overdoses. Lets not forget the parents of the children that allowed them to take the "KILLER JOB" the ad they seen in their local newspaper. I hope this story prevents your son or daughter from falling into the same trap and opens peoples eyes to this growing problem. The names in the book have been changed to protect myself and many others.
These stories were taken directly from the pages of Naked magazine's early years and from those too 'hot' to print due to publishing regulations. In some cases, the original stories were changed for the magazine and have been reprinted here as the original storyteller had intended, without any cuts!
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The Japanese are not the world's greatest marketers. Japanese companies approach and perform marketing within Japan differently than Western firms do within their domestic markets. In fact, marketing to the average Japanese firm is not a priority item. To succeed in Japan, they concentrate instead on production quality and low prices. This fascinating look at the cultural differences, reflected in their marketing practices, reveals the advantages and disadvantages of Japanese marketing practices. The author argues that as the advantages of a protected market and superior production and technology disappear, the Japanese must develop a new marketing process. Examples of both Japanese and foreign firms operating in Japan highlight each section. Marketing Japanese Style examines how Japanese firms actually market to their Japanese customers. Each of the four Ps of marketing-product, promotion, place, and price-are explored. Japanese cultural, strategic, and negotiation practices are described in detail. An interesting facet of the book is the analysis of keiretsu and sogo shosha, and their place in the marketing structure.
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